Privacy Policy

The controller responsible for data processing is:

smartpaws GmbH

Grünbergerstraße, 12

Berlin

Germany

We appreciate your interest in our online shop. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.

ACCESS DATA AND HOSTING

You can visit our website without providing any personal information. Each time you access a page, the web server automatically saves a server log file containing information such as the name of the requested file, your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), thus documenting the access. This access data is evaluated solely for the purpose of ensuring the smooth operation of the website and improving our services. This serves our legitimate interest in the correct presentation of our website, which outweighs any conflicting interests, pursuant to Art. 6 Para. 1 Sentence 1 lit. f GDPR. All access data is deleted no later than seven days after the end of your visit to our website.

HOSTING

The services for hosting and displaying this website are partly provided by our service providers as part of data processing on our behalf. Unless otherwise stated in this privacy policy, all access data and all data collected via forms provided on this website are processed on their servers. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details provided in this privacy policy.

DATA PROCESSING FOR CONTRACT EXECUTION, CONTACTING US AND WHEN OPENING A CUSTOMER ACCOUNT

We collect personal data when you voluntarily provide it to us as part of your order or when contacting us (e.g., via contact form or email). Required fields are marked as such because we absolutely need this data to process your order or your inquiry, and you cannot submit your order or contact request without providing it. The specific data collected is evident from the respective input forms. We use the data you provide for contract processing and handling your inquiries in accordance with Article 6 Paragraph 1 Sentence 1 Letter b GDPR.

If you have given your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR by choosing to open a customer account, we will use your data for the purpose of opening the customer account. Further information on the processing of your data, in particular its transfer to our service providers for the purpose of order, payment, and shipping processing, can be found in the following sections of this privacy policy. After complete fulfillment of the contract or deletion of your customer account, your data will be restricted from further processing and deleted after the expiry of the statutory retention periods under tax and commercial law pursuant to Art. 6 para. 1 sentence 1 lit. c GDPR, unless you have expressly consented to further use of your data pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to use your data beyond this scope, which is permitted by law and about which we inform you in this policy. You can delete your customer account at any time, either by sending a message to the contact address described in this privacy policy or by using the corresponding function in your customer account.

MERCHANDISE MANAGEMENT SYSTEM

For order and contract processing, we use merchandise management systems from external service providers. These service providers process data on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details provided in this privacy policy.

DATA PROCESSING FOR THE PURPOSE OF SHIPPING PROCESSING

For the purpose of fulfilling the contract pursuant to Art. 6 para. 1 sentence 1 lit. b GDPR, we will forward your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. The same applies to the transfer of data to our manufacturers or wholesalers in cases where they handle the shipping for us (drop shipping). These are considered shipping service providers within the meaning of this privacy policy.

DATA PROCESSING FOR PAYMENT PROCESSING

When processing payments in our online shop, we work with the following partners: technical service providers, credit institutions, payment service providers.

4.1 DATA PROCESSING FOR TRANSACTION PROCESSING

Depending on the payment method selected, we will forward the data necessary for processing the payment transaction to our technical service providers, who act as data processors on our behalf, or to the commissioned credit institutions or the selected payment service provider, insofar as this is necessary for processing the payment. This serves the purpose of fulfilling the contract pursuant to Art. 6 para. 1 sentence 1 lit. b GDPR. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g., on their own website or via technical integration in the ordering process. In this respect, the data protection policy of the respective payment service provider applies.

If you have any questions about our payment processing partners and the basis of our cooperation with them, please contact us using the contact options described in this privacy policy.

4.2 DATA PROCESSING FOR THE PURPOSE OF FRAUD PREVENTION AND OPTIMIZATION OF OUR PAYMENT PROCESSES

Where necessary, we provide our service providers with additional data, which they, as our data processors, use together with the data required for processing the payment for the purposes of fraud prevention and optimizing our payment processes (e.g., invoicing, processing disputed payments, supporting accounting). This serves our legitimate interests, which, in accordance with Article 6(1)(f) GDPR, override any conflicting interests, in protecting ourselves against fraud and in efficient payment management.

4.3 IDENTITY AND CREDIT CHECK WHEN SELECTING KLARNA PAYMENT SERVICES

If you choose to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter referred to as Klarna), we request your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR to transfer the data necessary for processing the payment and for identity and credit checks to Klarna. In Germany, the credit reference agencies listed in Klarna's privacy policy may be used for identity and credit checks: https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy.

Klarna uses the information obtained about the statistical probability of a payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship. You can withdraw your consent at any time by contacting us using the contact details provided in this privacy policy. This may result in us no longer being able to offer you certain payment options. You can also withdraw your consent to this use of your personal data directly with Klarna at any time.

4.4 AMAZON PAY

If you choose to use Amazon Pay for payment processing, the payment processing will be handled by the payment service provider Amazon Payments Europe SCA, 38 avenue JF Kennedy, L-1855 Luxembourg (hereinafter: Amazon Payments), to whom we will transfer the information you provided during the ordering process together with information about your order in accordance with Art. 6 Para. 1 Sentence 1 lit. b GDPR.

Your data will only be shared with the payment service provider Amazon Payments for the purpose of processing your payment and only to the extent necessary for this purpose. Further information on Amazon Payments' data protection policy can be found at : https://pay.amazon.de/help/201212490

4.5 PAYPAL

When paying via PayPal, PayPal Express or PayPal Plus (credit card, direct debit), payment processing is handled by the payment service provider PayPal (Europe) S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter: PayPal). Your data is transferred in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR and only to the extent necessary for payment processing.

For the payment methods credit card via PayPal, direct debit via PayPal, or – if offered – "purchase on account" via PayPal, PayPal reserves the right to conduct a credit check. For this purpose, your payment data may be transmitted to credit agencies in accordance with Art. 6 Para. 1 Sentence 1 lit. f GDPR, based on PayPal's legitimate interest in assessing your creditworthiness. PayPal uses the result of the credit check regarding the statistical probability of payment default to decide whether to offer the respective payment method. The credit report may contain probability values (so-called score values) that are calculated using scientifically recognized mathematical-statistical methods.

Further information on data protection, including credit reference agencies, can be found in PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

EMAIL ADVERTISING

EMAIL NEWSLETTER WITH REGISTRATION

When you subscribe to our newsletter, we use the data required for this purpose or data you have separately provided to send you our email newsletter regularly based on your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR. You can unsubscribe from the newsletter at any time by sending a message to the contact details provided below or by using the unsubscribe link in the newsletter. After unsubscribing, we will delete your email address from the mailing list unless you have expressly consented to further use of your data pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data processing as permitted by law, about which we inform you in this privacy policy.

COOKIES AND OTHER TECHNOLOGIES

GENERAL INFORMATION

To make your visit to our website more attractive and to enable the use of certain functions, we use various technologies, including so-called cookies, on different pages. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of your browser session, i.e., after you close your browser (session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (persistent cookies).

We use technologies that are essential for the use of certain functions of our website (e.g., the shopping cart function). These technologies collect and process your IP address, the time of your visit, device and browser information, and information about your use of our website (e.g., information about the contents of your shopping cart). This processing is based on our overriding legitimate interests in optimizing the presentation of our offerings, in accordance with Article 6(1)(f) of the GDPR.

Furthermore, we use technologies to fulfill our legal obligations (e.g., to be able to demonstrate consent to the processing of your personal data) as well as for web analytics and online marketing. You can find further information on this, including the respective legal basis for data processing, in the following sections of this privacy policy.

You can find the cookie settings for your browser at the following links: Microsoft Edge™ [https://support.microsoft.com/de-de/help/4027947/microsoft-edge-delete-cookies] / Safari™ [https://support.apple.com/de-de/guide/safari/sfri11471/12.0/mac/10.14] / Chrome™ [https://support.google.com/chrome/answer/95647?hl=de&hlrm=en] / Firefox™ [https://support.mozilla.org/de/products/firefox/protect-your-privacy/cookies] / Opera™ [https://help.opera.com/de/latest/web-preferences/#cookies]

If you have consented to the use of the technologies in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact details described in the privacy policy.

USE OF COOKIES AND OTHER TECHNOLOGIES FOR WEB ANALYSIS AND ADVERTISING PURPOSES

If you have given your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR, we use the following cookies and other third-party technologies on our website. The data collected in this context will be deleted once the purpose for which it was collected has ceased and we have discontinued using the respective technology. You can withdraw your consent at any time with effect for the future. Further information on your options for withdrawing your consent can be found in the section "Cookies and other technologies". Further information, including the basis of our cooperation with the individual providers, can be found under the respective technologies. If you have any questions about the providers and the basis of our cooperation with them, please contact us using the contact details provided in this privacy policy.

7.1 USE OF GOOGLE SERVICES

We use the following technologies from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information about your use of our website that is automatically collected by Google technologies is generally transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard contractual clauses for data protection issued by the European Commission. If your IP address is collected via Google technologies, it is shortened before being stored on Google's servers by activating IP anonymization. Only in exceptional cases will the full IP address be transmitted to a Google server and shortened there. Unless otherwise stated for the individual technologies, data processing is based on a joint controllership agreement pursuant to Article 26 GDPR. Further information about data processing by Google can be found in Google's privacy policy [https://policies.google.com/privacy?hl=de].

GOOGLE ANALYTICS

For website analysis purposes, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which user profiles are created using pseudonyms. Cookies may be used for this purpose. Your IP address is generally not combined with other Google data. Data processing is based on a data processing agreement with Google.

YOUTUBE VIDEO PLUGIN

To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube video plugin in the extended privacy mode we use, transmitted to Google and subsequently processed by Google, only if you play a video.

7.2 USE OF MICROSOFT SERVICES FOR WEB ANALYSIS AND ADVERTISING PURPOSES

We use the following technologies from Microsoft Ireland Operations Ltd., One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland (“Microsoft”). Data processing is based on a joint controllership agreement pursuant to Article 26 of the GDPR. The information about your use of our website that is automatically collected by Microsoft technologies is generally transferred to and stored on a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard contractual clauses for data protection issued by the European Commission. Further information about data processing by Microsoft can be found in Microsoft's privacy statement [https://privacy.microsoft.com/de-de/privacystatement].

For website analysis and event tracking, we use Microsoft Advertising Universal Event Tracking (UET) to measure your subsequent usage behavior if you have accessed our website via a Microsoft Advertising ad. Cookies may be used for this purpose, and data (IP address, time of visit, device and browser information, and information about your use of our website based on events we define, such as visiting a page or subscribing to a newsletter) may be collected. Usage profiles are then created from this data using pseudonyms. If your internet-enabled devices are linked to your Microsoft account and you have not deactivated the "Interest-based advertising" setting in your Microsoft account, Microsoft can generate reports on usage behavior (especially cross-device user numbers), even if you switch devices, a process known as "cross-device tracking." We do not process any personal data in this context; we only receive statistics generated by Microsoft UET.

7.3 USE OF FACEBOOK SERVICES

FACEBOOK ANALYTICS

Facebook Analytics uses data collected via the Facebook Pixel to generate statistics on visitor activity on our website. This data processing is based on a data processing agreement with Facebook. The analysis of this data serves to optimize the presentation and marketing of our website.

FACEBOOK ADS

We advertise this website on Facebook and other platforms using Facebook Ads. We determine the parameters of each advertising campaign. Facebook is responsible for the precise implementation, in particular the decision regarding the placement of ads for individual users. Unless otherwise stated for the specific technologies, data processing is based on an agreement between joint controllers pursuant to Article 26 GDPR. This joint controllership is limited to the collection of data and its transmission to Facebook Ireland. Subsequent data processing by Facebook Ireland is not covered by this agreement.

7.4 OTHER PROVIDERS OF WEB ANALYTICS AND ONLINE MARKETING SERVICES

USE OF THE VIMEO VIDEO PLUGIN TO EMBRACE THIRD-PARTY CONTENT

To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the Vimeo video plugin [https://vimeo.com/de/about] LLC, 555 West 18th Street, New York, NY 10011, USA ("Vimeo"), transmitted to Vimeo, and subsequently processed by Vimeo. This data processing is based on a joint controllership agreement pursuant to Article 26 of the GDPR. Google Analytics is automatically integrated into the Vimeo video plugin. For website analysis purposes, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which user profiles are created using pseudonyms. Cookies may be used for this purpose. Google Analytics is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information about your use of our website that Google automatically collects is generally transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Your IP address is shortened before being stored on Google's servers by activating IP anonymization. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. We have no influence on or access to data processing by Vimeo, including the settings and results of Google Analytics. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses of the European Commission.

INTEGRATION OF THE TRUSTED SHOP TRUSTBADGE

To display our ratings, which may have been collected, and to offer Trusted Shops products to buyers after an order, the Trusted Shops Trustbadge is integrated on this website.

This serves to protect our overriding legitimate interests in optimal marketing by enabling secure online shopping, in accordance with Art. 6 Para. 1 Sentence 1 lit. f GDPR. The Trustbadge and the services advertised with it are offered by Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne, Germany. The Trustbadge is provided by a CDN (Content Delivery Network) provider as part of order processing. Trusted Shops GmbH also uses service providers from the USA. An adequate level of data protection is ensured. Further information on data protection at Trusted Shops GmbH can be found here [https://www.trustedshops.de/impressum/#datenschutz].

When the Trustbadge is accessed, the web server automatically saves a server log file containing your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), thus documenting the access. Individual access data is stored in a security database for the analysis of security incidents. The log files are automatically deleted no later than 90 days after creation.

Further personal data will be transferred to Trusted Shops GmbH if you decide to use Trusted Shops products after completing an order or if you have already registered to use them. The contractual agreement between you and Trusted Shops applies. For this purpose, personal data is automatically collected from the order data. Whether you, as the buyer, are already registered to use a product is automatically checked using a neutral parameter: your email address hashed via a cryptographic one-way function. Before transmission, the email address is converted into this hash value, which is undecipherable for Trusted Shops. After checking for a match, the parameter is automatically deleted.

This is necessary for the fulfillment of our and Trusted Shops' overriding legitimate interests in providing buyer protection and transactional review services linked to the specific order, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. Further details, including information on how to object, can be found in the Trusted Shops privacy policy linked above and in the Trustbadge.

SOCIAL MEDIA

9.1 Social plugins from Facebook and Instagram

Our website uses social media buttons from social networks. These are simply embedded as HTML links, so no connection is established with the servers of the respective provider when you visit our website. Clicking on one of the buttons opens the website of the respective social network in a new browser window. There you can, for example, click the Like or Share button.

9.2 OUR ONLINE PRESENCE ON FACEBOOK, INSTAGRAM, YOUTUBE

If you have given your consent to the respective social media operator in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, your data will be automatically collected and stored when you visit our online presence on the aforementioned social media platforms for market research and advertising purposes. Pseudonymous user profiles will be created from this data. These profiles can be used, for example, to display advertisements both on and off the platforms that are likely to correspond to your interests. Cookies are generally used for this purpose. Detailed information on the processing and use of data by the respective social media operator, as well as contact options and your related rights and settings for protecting your privacy, can be found in the providers' privacy policies linked below. Should you require further assistance, please feel free to contact us.

Facebook [https://www.facebook.com/about/privacy/] is a service provided by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland (“Facebook Ireland”). Information about your use of our online presence on Facebook, automatically collected by Facebook Ireland, is generally transferred to and stored on a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard contractual clauses for data protection issued by the European Commission. Data processing in connection with visits to a Facebook fan page is based on a joint controllership agreement pursuant to Article 26 GDPR. Further information (information on Insights data) can be found here [https://www.facebook.com/legal/terms/information_about_page_insights_data].

Instagram [https://help.instagram.com/519522125107875] is a service provided by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland (“Facebook Ireland”). Information about your use of our online presence on Instagram, automatically collected by Facebook Ireland, is generally transferred to and stored on a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard contractual clauses for data protection issued by the European Commission. Data processing in connection with visits to an Instagram fan page is based on a joint controllership agreement pursuant to Article 26 GDPR. Further information (information on Insights data) can be found here [https://www.facebook.com/legal/terms/information_about_page_insights_data].

YouTube [https://policies.google.com/privacy?hl=de] is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information automatically collected by Google about your use of our online presence on YouTube is generally transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard contractual clauses for data protection issued by the European Commission.

CONTACT OPTIONS AND YOUR RIGHTS

As an affected party, you have the following rights:

* In accordance with Article 15 GDPR, you have the right to request information about your personal data processed by us to the extent specified therein;

* In accordance with Article 16 GDPR, you have the right to request the immediate rectification of inaccurate personal data or the completion of incomplete personal data stored by us;

* pursuant to Art. 17 GDPR, the right to request the erasure of your personal data stored by us, unless further processing is necessary * for exercising the right of freedom of expression and information;

* to fulfill a legal obligation;

* for reasons of public interest or

* is necessary for the establishment, exercise or defense of legal claims;

* pursuant to Art. 18 GDPR, the right to request the restriction of the processing of your personal data, insofar as * the accuracy of the data is contested by you;

* the processing is unlawful, but you object to its deletion;

* we no longer need the data, but you require it for the establishment, exercise or defense of legal claims or

* You have objected to the processing pursuant to Art. 21 GDPR;

* In accordance with Article 20 GDPR, you have the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller;

* According to Article 77 of the GDPR, you have the right to lodge a complaint with a supervisory authority. You can usually contact the supervisory authority of your habitual residence, your place of work, or our company's registered office.

If you have any questions about the collection, processing or use of your personal data, for information, correction, restriction or deletion of data, as well as for the revocation of granted consent or objection to a specific use of data, please contact us directly using the contact details in our legal notice.

Right to object

To the extent that we process personal data as explained above to protect our overriding legitimate interests within the framework of a balancing of interests, you may object to this processing with effect for the future. If the processing is for direct marketing purposes, you may exercise this right at any time as described above. If the processing is for other purposes, you only have a right to object if there are grounds relating to your particular situation.

After you exercise your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.

This does not apply if the processing is for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.

[ https://legal.trustedshops.com/legalwizard].

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